The Affects of Social Media to Us And Society

‘Social Media’ these days have become one reason for us to carry smart-phone with us. Taking photos, videos of every moment and posting them on the walls of your Facebook, Twitter, Instagram is the common task in social media. But these ‘photos and videos’ are not the only use of social media. If we look from a deeper perspective, then social media has a magnificent impact on lifestyle, culture, business, politics, thought approach of people and more.

 By the end of September 2016, there were 1 billion registered accounts for Facebook which conveys that social media has become an integral of our behavior. And it has changed the way we act, live, interact and communicate with the world.

Social media is a virtual world where we can find every aspect of social life, which demands us to stick to the device regardless of what are happening, by our side in real life. To know the reality of a real world we are using virtual world created by social media. This sometimes sounds quite confusing and inappropriate. But we have to accept the fact that social media makes it possible to achieve what might not be possible in real life. For example- the US election was the subject of concern not only to US but also to the whole world. It would not have been possible for the world to know every minute detail about the election without the social media. I can guarantee that I would not have known about Hilary Clinton and Donald Trump if I were out of social media.  This is the power of social media. It has revolutionized the world and captured it all in a device.

Having a good and bad effect of social media has made it the real dilemma for many people. Social media helps us to connect with our friends and families who are apart from us; we get to know the world news just by scrolling pages in social media. Many mass movements have become successful because of social media. It has been a means of promotional campaigns for businesses as well. For example, SquattyPotty video which went viral just by having 10 million viewers within 2 months of its launch date and became No. 1 best seller product in Amazon’s toilet training potties and seat category. Other way round, social media is making us antisocial because of social isolation, cyber bullying and so on. Therefore, the reason for the use of social media differs from people to people and can have impacts on them accordingly.

Social media has both pros and cons so it depends on us how wisely we utilize it to enhance our social and professional life to get positive influences out of it. We need to ensure that we do not fall in the list of victims.